| SECTION1 |
HIDDEN
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1) Company Information : -
a) Name of Company
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Sime Darby Research Sdn Bhd
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| b) Address |
Sime Darby Plantation Sdn Bhd - Jomalina REfinery
Taman Perindustrian Teluk Panglima Garang,
Jalan Banting - Klang,
Banting, Selangor
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| c) Telephone |
016-9773002
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| d) Contact Person |
Ms.Kawsalyavathi
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| e) Position |
AVP II, Product Development
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| f) Email |
kawsalyavathi@simedarby.com
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2. Which of the following categories best describes the food industry sector your organisation operates in?
(Please check all that apply) |
h. Oils and fats
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| 3. Please define your organisation's sales turnover for the most recent financial year |
e. Above RM15 Million
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| 4. Please specify the number of staff employed (fulltime) by your organisation |
d. 201 or more
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5. What are the geographical markets you are active in?
(Please tick all appropriate boxes) |
Malaysia; ASEAN; Africa; Europe; United States of America
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| 6. What is the principal food processing activity of your organization based on proportion of annual total sales? |
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| SECTION2 |
HIDDEN
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| 7. What is the MAJOR issue that could be delayed your production process? |
Machine breakdown
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| 8. Is outsourcing used? (If so, it is used due to) |
Lack of capacity
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| 9. How do you control the quality and consistency of product out-put? |
Appointment of Quality Control (QC) Officer
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| 10. Based on the current business scenario of your branding existence and business sustainability for future expansion, please indicate your criteria status as follows; |
HIDDEN
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| 10.1. Product branding awareness |
High
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| 10.2. Product acceptance in the market |
High
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| 10.3. Innovativeness of the product |
High
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| 10.4. Export market potential |
High
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| 10.5. Global Market Competition |
High
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| 10.6. Production capacity for volume order |
High
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| 11. What critical skills are needed to succeed in your business (behavior capabilities and technical skills)? |
Marketing and sales
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| SECTION3 |
HIDDEN
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| 12. What major obstacles will the company face in reaching business target? |
Competition in global market
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| 13. What are the critical issues that put the success factors at risk? |
Price fluctuation of raw materials
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| 14. What could be the main problem in financial affairs of your current business? |
Rising current rates
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15. Potential issue in upgrading plant facility:
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Higher cost in purchasing of new machine
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| SECTION4 |
HIDDEN
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| LEVEL |
HIDDEN
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| 16. What kind of external supports do you require from SIRIM? |
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| 17. What kind of external supports do you require from other government Ministries/Agencies? |
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| SECTION5 |
HIDDEN
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| 18. Where on the supply chain do you plan to expand your business? |
Machinery and automation
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| 19. Which action do you plan for your business growth? |
Access to a new customer groups
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20. Any facility and equipment changes or upgrade that will be needed in the longer term?
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Procurement of new advance and high-tech equipment
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| Survey Completed. Thank you |
HIDDEN
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